In recent years, the financial services industry has undergone disruptive changes, compelling financial institutions to adopt more forward-looking strategies and business models. Since the launch of Vision 2030, financial inclusion has become a critical national priority. In the financial services sector, Acumen has worked along-side leading banks and financial service providers to help them leverage emerging trends, manage risks, retain old customers, and tap into new customer segments. This has been accomplished by developing tailored solutions to fit diverse needs through a thorough understanding of each player's financial value chain. Acumen also boasts in-depth expertise in the Egyptian microinsurance and microfinance landscape and has worked with startups in this field and quasi-governmental entities aiming to improve financial inclusion and reach an underserved clientele.