Founders

Founding Partner

Inji Amr

Inji is a seasoned economist & management consultant with over 15 years of experience in both fields. On the government policy side Inji has been the project manager for the development of the Egypt Vision 2030 Sustainable Development Strategy, as well as being the lead strategist for several projects undertaken by the Egyptian Ministries of Trade & Industry, Investment and Planning.

On the enterprise development side, Inji has worked across corporations and consulting firms in Egypt and the UAE in order to develop company strategies, launch new products, redesign the organization and re-engineer business processes. In that capacity Inji has worked with the real estate, fintech, food, engineering and retail sectors.

Inji is also a serial mentor and has trained and worked with tens of start-ups across the region. Inji is an economist with an MBA in finance and a Stanford degree in corporate innovation. She is also currently enrolled in an MIT Masters in Supply Chain Management.

Founding Partner and CEO

Sandra Farid

Sandra has 7 years of professional experience in the fields of Management Consulting, Financial Planning and Economic Policy in Egypt and the Middle East.

Sandra has managed multidisciplinary assignments across a wide range of scope clusters. Sandra has worked on both corporate and sectorial strategy development, strategy cascading, PMO setups & strategy implementations. Sandra has also managed projects in the fields of organization development, organization restructuring, and job description development. Finally Sandra has worked on investment projects on files such as financing plan development and business planning.